Showing titles in Sales & Selling

In 2021, when the economy was at its toughest, I took 100 skeptical firms and within 30 days, I helped them to grow their collective revenue by over £1million, from the clients they already had, for the work they were already doing.

In this practical and research-based guide for sales managers, Harvard Business School professor Frank Cespedes offers essential strategies for thriving in an industry that never stops changing. 

How much money are you leaving on the table? Are you tired of leaving money on the table when prospects and customers compare you to inferior competition who can “do the same thing for cheaper?” Does fear of losing customers and sales volume cause your team to underprice and over-discount? It’s time to break free from fear-based pricing and earn the profits that reflect the true value you’ve worked hard to create. Fearless Pricing provides the tools, strategies, and mindset shifts your team needs to price with confidence and command higher margins.

The number one skill for any entrepreneur or business owner is the ability to sell. Why? Because sales equals income. Yet many fail financially, not because they do not have great ideas or even a good work ethic, but typically because they don't know how to, refuse to, are afraid to, or don't...

In today’s fast-paced digital economy, the key to consistent sales growth lies in smart automation and responsive AI tools. AI-Powered Sales Strategies: Using Chatbots and Automation to Maximize Conversions is a game-changing guide for entrepreneurs, sales professionals, and small business owners looking to unlock scalable revenue with the help of cutting-edge AI technology. Written by Catholic Deacon John O’Maley, West Point Graduate, Former U. S. Army Ranger Captain, and Procter & Gamble Alumnus, this book simplifies complex tech into actionable sales strategies.

To bring the principles of finding the obvious to life, Trout finds obvious solutions to today's troubles for the likes of GM, Coke, Wal-Mart, newspapers, and the bewildering beer business. The fundamental problem is that professional marketers overlook the most obvious and effective ideas entirely, in an attempt to be clever or creative. But if an idea is obvious to you, it will be obvious to your consumer - which is why it will work.

Start with No offers a contrarian, counterintuitive system for negotiating any kind of deal in any kind of situation—the purchase of a new house, a multimillion-dollar business deal, or where to take the kids for dinner. Think a win-win solution is the best way to make the deal? Think again...

The fact is, product-centered pitching simply doesn’t cut it anymore. Buyers don’t want to hear about your product’s features—they want to hear about how it can solve their problems or help them reach their goals. In The Revenue Acceleration Playbook, sales and marketing expert Brent Keltner introduces a proven go-to-market framework to increase personalization and authenticity across every step of the buyer journey—from initial buyer engagement and prospecting, to closing new deals and expanding customer relationships, to growing target market segments.

No matter what your role in the organization, communicating effectively is vital to getting things done and working productively with people. This program offers 12 strategies that will help you get your message accepted, understood and acted upon. Learn how to: ask questions to get people involved, uncover and present the most persuasive evidence, connect with your audience, and more. Suitable for all staff members.

Let Brian Tracy show you how to increase your income faster as he teaches you the tricks of the trade. You will learn how to get customers for life.

Vous pouvez obtenir 2 fois, 10 fois ou 100 fois plus de prospects que vous n'en avez actuellement sans rien changer à ce que vous vendez...Ce livre contient les manuels de jeu qui m'ont permis de passer du stade où je dormais sur le sol de ma salle de sport à celui où je possède un portefeuille d'entreprises qui génèrent 200 000 000 $ par an en moins d'une décennie.

The introduction of a new product may be as thrilling and unpredictable as the ever-changing digital scene. The all-inclusive manual for navigating the murky waters of digital product release is "Digital Products Launch Formula: The Blueprint to Launching, Marketing, and Selling Digital Products" by Russell Scott. You can now confidently and precisely launch your new products into the market thanks to Russell Scott's distillation of the key elements of successful digital product launches into an understandable and usable blueprint.

Amazon FBA was officially launched in 2006, so it is far from the newest selling platform, but it has shaped the path for other platforms of its kind, and it should be considered as the best service possible. But why would you want to get involved with Amazon FBA? Well, Amazon FBA is one of the easiest ways to get started. From its promises of prime delivery to customers to its total management of your products as soon as they are delivered to the warehouse, Amazon has you covered. They provide a service unmatched by any outside company, and they make selling easier every year.

In The Pricing Model Revolution: How Pricing Will Change the Way We Sell and Buy On and Offline, world renowned pricing expert Danilo Zattais delivers an essential and engaging blueprint to building an enduring competitive advantage with insightful pricing models. In the book, you'll learn to identify the best monetization approaches for your products and how to execute the one that makes the most sense for your business. From freemium to subscription, pay-per-use, and even neuropricing, the author discusses every available option and shows you how to choose. 

More than ever before, people today are more protective of their time and their money. And they've mastered how to dodge salespeople, resist standard sales techniques, and essentially control the sales process from start to finish. And they decide when you're finished. The second you abandon traditional closing techniques, the usual qualifying questions, and the typical sales formula - that's when you start partnering with your prospects and customers.

Tapping into the history of intelligence-gathering and his work with former agents of the CIA, FBI, and other federal departments, Jeremy Hurewitz offers field-tested spycraft strategies and government-agency tactics anyone can use to build relationships, persuade, and sell anything.

Las ventas son la opción número uno que he encontrado para tener tiempo. Tiempo para mi familia, para mi comunidad, para mis pasatiempos, para desarrollar mis talentos, y, en fin, para ser libre. Este audiolibro no te convertirá en un mejor vendedor, pero si te convertirá en la persona, a la cual las personas, le querrán comprar. Porque vender, tiene mucho que ver más con quien eres, que con lo que haces.

New rules for the new game: the ideas that every business needs to win in the customer economy In The Agenda, Michael Hammer shows companies how to prosper in today’s world of slow growth, fierce competition, and enormously powerful customers. The winners in this extraordinarily difficult...

The Road to Excellence identifies the common blind spots that can take any business off track. The book gives you six powerful leadership strategies that, when followed, make it easier for you to find the answer to the critical question: What, exactly, stands between my company and organizational excellence - and what do I do about it?  

If you flick through the pages of typical sales books and sales training materials, you will find a constant flow of sales messages like, "focus on closing the sale", "overcome objections", and "chase the sale". Crossing social boundaries and adding pressure to the sales process makes it a gut-wrenching and painful process. Stop selling, start creating trust.