Showing results by narrator "Mike Lenz" in All Categories

Brought to you by Penguin. Two decades ago, behavioral economics burst from academia to the halls of power, on both sides of the Atlantic, with the promise that correcting individual biases could help transform society. The hope was that governments could deploy a new approach to addressing...

The most essential component of every project manager’s job is the ability to identify potential risks before they cause unnecessary headaches and turmoil all around. All projects are inherently risky, and complex ones can potentially be the downfall for even the most experienced project...

A noted space expert explains the current revolution in spaceflight, where it leads, and why we need it. Astronautical engineer Robert Zubrin spells out the potential of these new developments in an engrossing narrative that is visionary yet grounded by a deep understanding of the practical challenges. Fueled by the combined expertise of the old aerospace industry and the talents of Silicon Valley entrepreneurs, spaceflight is becoming cheaper.

A new fundamental economic shift is emerging: an economy based on transformative experiences that guide people to change, achieve their aspirations, and become who they want to be. Welcome to the Transformation Economy. Creating transformative experiences offers businesses the largest opportunity for creating economic value today, particularly as goods and services become increasingly commoditized. Enterprises can create no greater value than to help customers achieve their aspirations—whether improving health, increasing wealth, developing wisdom, or finding purpose. 

The Horrors of Fox Hollow Farm provides detailed insights from the original criminal investigation as well as the perspectives of the man who survived Herb's attempt on his life. This chilling book also features actual supernatural evidence - from EVPs and psychic confirmations to first-hand accounts of the disembodied hands and voices that regularly manifest on the estate. 

Dan S. Kennedy dares marketers to dramatically simplify their marketing, refocusing on what works. Updated to address the newest media and marketing methods, this marketing master plan delivers a short list of radically different, little-known, profit-proven direct mail strategies for any business. Strategies are illustrated by case history examples from an elite team of consultants - all phenomenally successful at borrowing direct marketing strategies from the world of online sales, infomercials, and more, to use in "ordinary" businesses.

I wrote this mnemonic guide as an audiobook first to help you remember pharmacology drug names and principles quickly. While in the classroom your professors might say memorization doesn't matter, but you can't bring outside material to the board exam, so for this test, you do need to work on memory training. You already know the consequences of failing a class or board exam, so let's make sure that doesn't happen by getting pharmacology organized in your head once and for all.

A "powerful, passionate, and inspiring" (New York Times) journey through the beauty and power of mathematics New York Times Bestseller What if you had to take an art class in which you were only taught how to paint a fence? What if you were never shown the paintings of van Gogh and Picasso...

How well does your organization respond to changing market conditions, customer needs, and emerging technologies when building software-based products? This practical guide presents Lean and Agile principles and patterns to help you move fast at scale - and demonstrates why and how to apply these methodologies throughout your organization. Through case studies, you'll learn how successful enterprises have rethought everything from governance and financial management to systems architecture and organizational culture in the pursuit of radically improved performance. 

Even after Christendom, our culture is fertile ground for gospel renewal. We need apologetics for the whole church tailored to this moment. Since the fall of Christendom, Christians in Western countries can no longer assume their neighbors share basic familiarity with the Bible or even a sense...

Children of Coercive Control extends Evan Stark's path-breaking analysis of interpersonal violence to children, showing that coercive control is the most important cause and context of child abuse and child homicide outside a war zone, as well as of the sexual abuse, denigration, exploitation, isolation, and subordination of children. The book provides a working model of the coercive control of children and illustrates its dynamics and consequences with dramatic cases drawn from the headlines and Dr. Stark's forensic practice.

People are hungry for hope. They want to understand our human condition—its origin, nature, purpose, and destiny. The Christian faith offers hope for individuals and the entire universe, grounded in absolute truth. But how can we know that Christianity is true? And how can Christians confidently present their beliefs in the face of doubts and competing views? In this comprehensive text, Douglas Groothuis makes a clear and rigorous case for Christian theism.

Most companies developing software employ something they call "Agile." But there's widespread misunderstanding of what Agile is and how to use it. If you want to improve your software development team's agility, this comprehensive guidebook's clear, concrete, and detailed guidance explains what to do and why, and when to make trade-offs.

This sequel to John Hattie's Visible Learning includes more than double the research, and expands on Hattie's model of teaching and learning based on evidence of impact.

Marketing with AI For Dummies is your introduction to the revolution that's occurring in the marketing industry, thanks to artificial intelligence tools that can create text, images, audio, video, websites, and beyond. This book captures the insight of leading marketing executive Shiv Singh on how AI will change marketing, helping new and experienced marketers tackle AI marketing plans, content, creative assets, and localized campaigns. You'll also learn to manage SEO and customer personalization with powerful new technologies.

At the heart of dealing with difficult people is handling their—and your own—emotions. How do you stay calm in a tough conversation? How do you stay unruffled in the face of passive-aggressive comments? And how do you know if you're difficult to work with? This book explains the research behind our emotional response to awful colleagues and shows how to build the empathy and resilience to make those relationships more productive.

A compassionate and practical framework to address the wounds of trauma and learn how to develop churches as trauma-informed spaces. Whether you're a pastor, counselor, church leader, or someone who has been hurt by the church, Traumatized Church—written jointly by New Testament scholar Scot...

With triplet eight-year-old daughters, I don't get four-hour study blocks in a quiet corner of the library. I get an hour here or 15 minutes there. This book is for those commuters, busy parents, and working students who need a "fit it in" approach to studying pharmacology. This book has multiple rapid-fire questions, answers, rationales, and mnemonics that you can do alone or with a partner to help you understand pharmacology better and remember the content longer.

A three-step program that puts headache sufferers back in control of their lives. “A must read for all individuals with migraine!”—Ronald J. Tusa, M.D., PH.D., Professor of Neurology and Otolaryngology, Dizziness and Balance Center, Emory University Based on the breakthrough understanding...

Who is in charge? The New Testament gives a message of hope that Jesus is the King who established the reign of God through his life, death, resurrection, and ascension. Good News of God's Reign explores how each New Testament author casts this vision for how early believers could live under...