Showing titles in Social Media

How do you turn your social media accounts into viable business opportunities? Michael Hyatt has the blueprint. Michael Hyatt learned to use his social media platform as the foundation for his own successful writing, speaking, and business coaching practice. In this straightforward how-to, he...

*Now a major movie starring Seth Rogen, Paul Dano, Pete Davidson, Shailene Woodley, Sebastian Stan and Nick Offerman* The GameStop Short Squeeze and the Ragtag Group of Amateur Traders that Brought Wall Street to its Knees. Bestselling author Ben Mezrich offers a gripping, beat-by-beat account...

NAMED ONE OF THE BEST BOOKS OF THE YEAR BY WIRED In this brilliant smart-thinking book about the power and influence of social media, Professor Sinan Aral shows how ‘hyper-socialization’ has profoundly changed us. Why does fake news spread faster than the truth? Do products and ideas become...

Have you ever wondered why, despite all the new updates on Facebook, people often forget the simple foundations that made it powerful in the first place? Today, everyone talks about the latest features, algorithm changes, and new trends. But the truth is, Facebook was created many years ago, and its core foundations — the ones that built communities, businesses, and global connections — are often overlooked. This book is not about the newest hacks or the latest shiny tools. Instead, it takes you back to what mattered years ago and shows you how those same basics are still relevant today.

In the spring of 2021, when news outlets feasted on "the Facebook Files," Frances Haugen went public as the former employee who blew the whistle on the company by copying tens of thousands of documents. She testified to Congress and spoke to the media. She was hailed at President Biden's first State of the Union Address. She made sure everyone understood exactly what the documents revealed: Facebook not only set its algorithm to reward extremism, it knew that its customers were using the platform to foment violence, to spread falsehoods, to diminish the self-esteem of young people, and more.

The dramatic story of an improbable gang of self-proclaimed “degenerates” who made WallStreetBets into a cultural movement that moved from the fringes of the internet to the center of Wall Street, upending the global financial markets and changing how an entire generation thinks about money...

To market your business, reach new customers, and create long-lasting loyalty, you need one indispensable element: CONTENT. Whether it’s bite-sized tweets that allow you to forge relationships on Twitter, blog posts that give your readers must-have advice, ebooks or white papers that engage (and don’t bore), videos that share the human side of your company, interactive webinars that deliver a valuable learning experience, or podcasts that can be downloaded and listened to on the fly (and more!) . . .

A New York Times Bestseller Instagram. Whisper. YouTube. Kik. Ask.fm. Tinder. The dominant force in the lives of girls coming of age in America today is social media. What it is doing to an entire generation of young women is the subject of award-winning Vanity Fair writer Nancy Jo Sales’s...

Elon Musk's takeover of Twitter was one of the most audacious and remarkable deals in tech history. The Battle for Twitter takes listeners back to the very beginning and how we reached this point. It looks at the origins of the platform, the vision of its cofounder Jack Dorsey, and how it became a battleground for ideas, controversies, and viral moments that shaped the world we live in today.

TikTok, Instagram, and YouTube Shorts are all the rage right now. Would you like to learn how to use them to make real money on your own time creating and talking about topics you love? Are you a selfie queen or viral dance guru? Maybe it’s time for you to take this love of short-format videos and make it into a real business! While the title of social media influencer was once reserved for celebrities, the unprecedented growth of the internet has made it possible for more individuals than ever to be gain that status. And make money in the process.

Advertising, as one of the components of marketing, is a very crucial aspect of any business. According to Hootsuite, Facebook has 2.91 billion monthly active users and is the most used online social network worldwide. Whether you want to build brand awareness, gain a loyal following, or boost your sales, Facebook advertising will definitely help you achieve your business goals…but only if you know the right strategies. Get ready to reach thousands or even millions of your ideal customers through Facebook ads and grow your business exponentially. Start equipping yourself today!

Social media on the internet can be a nightmarish place. A primary shield against hateful language, violent videos, and online cruelty uploaded by users is not an algorithm. It is people. Mostly invisible by design, more than 100,000 commercial content moderators evaluate posts on mainstream social media platforms: enforcing internal policies, training artificial intelligence systems, and actively screening and removing offensive material. Roberts, an award-winning social media scholar, offers the first extensive ethnographic study of the commercial content moderation industry.

Nobody meant for this to happen. Facebook didn't mean to facilitate a genocide. Twitter didn't want to be used to harass women. YouTube never planned to radicalise young men. But with billions of users, these platforms need only tweak their algorithms to generate more 'engagement'. In so doing, they bring unrest to previously settled communities and erode our relationships. Social warming has happened gradually - as a by-product of our preposterously convenient digital existence.

In this expanded edition of Let Go, best-selling author and successful online entrepreneur Pat Flynn explores what it means to let go of the things that keep us from the journeys we yearn to forge and the achievements we aspire to attain. With eight new chapters, Flynn shares with listeners the wisdom he’s learned during the years since he was let go from his architecture job during the height of the US economic downturn.

Social media entertainment is today’s watchword. What started humbly in 2006 with YouTube has now proliferated into multiple global networking and marketing sites. When TikTok entered the niche, many of them were performing extremely well on the stage. In that context, TikTok performed admirably well. Consider a new plant sowed on an unknown land becoming a giant tree full of bloom, supporting life and sustaining others in its neighborhood. Well, the analogy may not seem too strange when TikTok’s performance is surveyed.

Brought to you by Penguin. We all know the feeling of digital exhaustion. The aimless scrolling, eyes glazing over at the screen. The feeling that no matter how many messages we respond to, how many posts we read, or how much data we sort through, we can never stay ahead of it. Digital...

Whether you're a weekend warrior, content creator, amateur racer, or privateer professional, this guide provides the proven strategies to land sponsorships, grow your audience, and create long-term opportunities—without needing to be a pro athlete or social media celebrity. The book breaks down how sponsorships really work, debunking common myths and teaching riders how to position themselves as valuable marketing assets. It goes beyond just securing free gear, showing how to leverage social media, build an engaged audience, and activate sponsorships that generate real value for brands.

Brought to you by Penguin. Since 2005, YouTube has exploded, giving a platform to unique and valuable voices, but also to propaganda, misinformation and illicit videos. The algorithm which determines whether a channel lives or dies - how or when videos are seen, and how much creators earn...

Dive into the world of Open Source Intelligence (OSINT) with "Open Source Intelligence Fundamentals: A Beginner's Guide to Uncovering Online Information." This comprehensive book is a must-have resource for newcomers and aspiring investigators seeking to harness the power of online data to uncover valuable insights.

This book offers a refreshing Buddhist approach to understanding the role of digital technology in our world and how we can better manage our relationship to it. Our engagement with digital devices connects us to people and ideas, but it also causes anxiety, distraction, imbalance, and suffering. Rather than a digital detox, we can train our minds to leverage our negative habits and digital temptations to deal with life more effectively, improve our attention span, reduce mental fatigue, and deepen our happiness.