Showing titles in Business Development

One of the nation's leading psychologists asks why today's corporate leaders desire but reject creative solutions - and finds some surprising conclusions.

Tap into the wisdom of experts to learn what every engineering manager should know. With ninety-seven short and extremely useful tips for engineering managers, you'll discover new approaches to old problems, pick up road-tested best practices, and hone your management skills through sound advice.

Sustainability is going mainstream—but where did the story start? For decades, the traditional capitalist business model required growth at all costs. Business-as-usual guaranteed unsustainability. Now, in contrast, we see growing adoption of greener practices, but where did these ideas come from—and where are the linked movements headed? Drawing on a half century of experience since the early seventies, “Godfather of Sustainability” John Elkington explains how a series of societal pressure waves have helped to transform business, markets, and, ultimately, capitalism.

Without big action, at the current rate, pieces of plastic will outnumber fish in the ocean by 2050. That is the legacy we are leaving our children and grandchildren. Journalist, broadcaster and eco lifestyle expert Lucy Siegle provides a powerful call to arms to end the plastic pandemic along with the tools we need to make decisive change. Plastic flows into our lives from every direction and most of it is not recycled. 

“Innovation” is the hottest buzzword in business. But what if our obsession with finding the next big thing has distracted us from the work that matters most? “The most important book I’ve read in a long time . . . It explains so much about what is wrong with our technology, our...

Innovative concepts, tools, and playbooks for discovering, defining, and taking charge of new market categories, by two of the leaders of the category design movement. The most exciting—and often most valuable—companies create, develop and win new categories of products or services. Examples...

Our world is in a mess. The challenges of climate change, inequality, hunger and a global pandemic mean our way of life seems more imperilled and society more divided than ever; but economics can help! From parenting to organ donation, housing to anti-social behaviour, economics provides the tools we need to fix the biggest issues of today. Far from being a means to predict the stock market or enrich the elite, economics provides a lens through which we can better understand how things work.

There are not many successful entrepreneurs who will enthusiastically break off in the middle of a multi-million pound deal to have a huge snowball fight in the car park with their finance director. But then, Mark Mills is not just any successful entrepreneur. Whether organizing one of his infamous summer Christmas parties, flying to New York to find a new business idea, or staying up all night to celebrate a successful deal, Mark Mills has always believed in the absolute importance of having fun in business. And not just for him, but for his employees, customers, and suppliers, too.

The Killer Questions Your Company Should Be Asking Generating and executing great ideas is the key to staying ahead in a rapidly changing world. It seems so basic. Why is it so hard to actually get right? According to innovation expert Phil McKinney, the real problem is that we're teaching...

Companies looking to expand used to think about entering international markets, but today you're global from the moment you create a website. Nataly Kelly, Chief Growth Officer at Rebrandly (a global tech company with customers in more than 100 countries) and former VP International Ops and Strategy at HubSpot, says now the goal should be market intensification—building on the presence you already have. Kelly's MARACA model enables companies to distill the mass amounts of data available to determine if, how, and where they should expand by looking at three key areas of measurement.

This audiobook is designed to guide you in opening a thriving bakery, and contains the essential steps and important tips necessary to find yourself on the path to success. With your talent and my business acumen, together we’ll ensure that you will have the best chance at making a mark in the culinary world. In the chapters to come, I’ll help you channel the fiery passion displayed in your baking into other entrepreneurial necessities.

The Reindeer Chronicles takes listeners on a global tour of Earth repair, with visits to unsung heroes who are pushing the boundaries of ecological restoration to show how even the world’s most wounded places can be revived. The book begins in China’s Loess Plateau, where a landmark project successfully restored a blighted region the size of Belgium, lifting millions of people out of poverty.

In this practical and research-based guide for sales managers, Harvard Business School professor Frank Cespedes offers essential strategies for thriving in an industry that never stops changing. 

Since Mihaly Csikszentmihalyi published his groundbreaking book Flow more than a decade ago, world leaders such as Prime Minister Tony Blair and former U.S. President Bill Clinton, and influential sports figures like Super Bowl champion coach Jimmy Johnson have all been inspired by the book. In...

Want to make a living by making people laugh? The comedy industry is bursting with opportunities—find out how to claim your place in the spotlight with 10 Steps to Be a Working Comedian. Comedy is a business, and there’s work waiting for anyone funny enough to take the stage. Greg Dean, the renowned Professor of Stand-Up Comedy, shows you how to turn your passion for laughs into a lucrative career, from one-nighters to week-long gigs. This book reveals how to build a show to get work, secure it, and what it takes to thrive in an ever-expanding industry.

N°1 DES BEST-SELLERS DU NEW YORK TIMES. Ray Dalio partage les principes non-conformistes de vie et de travail qui ont fait d'un gamin de la classe moyenne de Long Island l'un des hommes les plus riches et prospères de notre temps – et qui peuvent être utilisés par chacun pour atteindre ses propres buts. En 1975, Ray Dalio fondait Bridgewater Associates depuis son deux-pièces à New York.

How to Win Client Business When You Don't Know Where to Start provides a masterclass in teaching the practical techniques and concrete strategies that professional services providers were never taught in school or on the job. Pragmatic lessons take the place of the vaguely defined principles found in competing books to turn listeners from sales novices into rainmakers.

An investment banker and professor explains what really drives success in the tech economy Many think that they understand the secrets to the success of the biggest tech companies: Facebook, Amazon, Apple, Netflix, and Google. It's the platform economy, or network effects, or some other magical...

As the founder of financial futures and initiator of Globex, the world’s first global electronic trading system, Leo Melamed revolutionized the finance industry. Man of the Futures, his definitive memoir, recounts Melamed’s journey from Holocaust survivor and accidental runner at the Chicago Mercantile Exchange (CME), to one of the most prominent leaders in the world of finance.

This book is the first comprehensive account of how Australia attained the world's highest living standards within a few decades of European settlement, and how the nation has sustained an enviable level of income to the present. Beginning with the Aboriginal economy at the end of the 18th century, Ian McLean argues that Australia's remarkable prosperity across nearly two centuries was reached and maintained by several shifting factors.