What if the secret to unbreakable supply chain resilience isn't squeezing your suppliers for the lowest price, but actively paying them to heal the planet?

In this episode of the State of Sustainability, host Saif Hameed is joined by David Croft, former sustainability lead at Reckitt, Diageo, Waitrose, and Cadbury, to explore the critical shift from short-term agility to long-term resilience in global supply chains.

David shares his extensive experience in building sustainable procurement strategies, emphasising the 'triple win' concept: an approach that delivers value for the business, the supplier, and the planet.

A core focus of their discussion is the changing dynamic between large organisations and primary producers, such as farmers in the cocoa and latex industries. By rewarding sustainable land management, such as nature-based solutions that sequester carbon or prevent downstream flooding, companies can secure reliable, high-quality resources while mitigating significant ecological and financial risks.

Ultimately, this episode offers a compelling look at how addressing environmental externalities head-on is no longer just a compliance exercise, but a fundamental driver of future business growth and resilience.

What are your thoughts on this? I'd love to hear from you. Email Saif@altruistiq.com

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This podcast is produced by The Podcast Coach.