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The Travel Creator: Tips For Travel Influencers

The Travel Creator: Tips For Travel Influencers

By: Laura Haley
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The podcast for travel creators to learn smarter ways to use their content so they can save time and get back to traveling.

I'm your host Laura and I saw travel content creators spending way too much time on their content creation. I used my six years of digital marketing experience to create smarter ways for travel creators to use their content.


In this podcast you'll find tangible tips on how to trade your content time for travel time. We play the long game here! No 'get rich quick schemes' but real strategies you can implement to help you love your travel creator journey again and make it sustainable.


We officially launch Jan 11th 2024! Episodes are out every Thursday after.

© 2026 The Travel Creator: Tips For Travel Influencers Economics Marketing Marketing & Sales Social Sciences Travel Writing & Commentary
Episodes
  • Instagram Stories Are Making Me More Money Than Reels (Here's Why) | Ep 129

    Instagram Stories Are Making Me More Money Than Reels (Here's Why) | Ep 129
    Jul 10 2026
    Okay. Listen.If you've been spending hours trying to create the perfect Reel while completely ignoring your Instagram Stories... we need to have a chat.In this episode, I'm sitting in the trunk of my car (yes, really) while Alyssa records from what sounds like an actual cave. The audio? Not our finest work. The content? Absolutely worth it.Alyssa Moorhead host of The DM Sales Gal podcast is the queen of Instagram Stories, DM sales, and helping business owners stop relying on endless content creation to make sales. She shares exactly how she uses simple, five-minute Stories to generate leads, start conversations, and even close $16,000 sales—all without complicated funnels or endless sales calls.If Instagram has started to feel exhausting, this episode will feel like a giant sigh of relief.In this episode, we cover:Why Instagram Stories are often more powerful than Reels for converting followers into clientsThe simple five-minute daily habit that can completely change your lead generationWhat to actually post on Stories (even when you think you have nothing to say)The biggest Instagram Stories mistakes keeping people from buyingHow to turn Story viewers into genuine conversations (without being weird or salesy)The four types of Stories that consistently bring in clientsWhy sharing your client work is more valuable than creating perfect contentHow to build trust without scripts, polished videos, or fancy editingAlyssa's five-step DM sales process that replaces traditional sales callsWhy fewer Story viewers can actually lead to more salesHow to organize and nurture leads without overcomplicating your systemsCalls-to-benefit vs. calls-to-action (this one changed how I think about content)Memorable Moments"You literally don't have five minutes?"That sentence lives rent-free in my brain now... and honestly? It's why I've been consistently showing up on Stories.We also talk about:Why your audience doesn't care if your hair is messy or you're wearing yesterday's T-shirt.Why your business is far more interesting than you think it is.How simply talking about your client work can fill your inbox with inquiries.Why Instagram Stories should feel more like FaceTiming a friend than performing for strangers.Resources MentionedAlyssa's Free Lead TrackerAlyssa's Five-Step DM Sales FlowCocktails & Close networking communityThe DM Sales podcastConnect with Alyssa MoreheadIf you loved this conversation (and I know you will), go binge Alyssa's podcast, The DM Sales Podcast, where she shares practical strategies for selling through Instagram DMs, creating Stories that convert, and building a business without complicated sales funnels.You can also find Alyssa on Instagram, where she's showing exactly how she uses Instagram Stories to generate leads and sales in real time.Loved this episode?If this episode gave you that little kick you needed to finally start posting on Stories, I'd love it if you'd:Follow the podcast on Apple Podcasts or Spotify so you never miss an episode.Leave a rating and review—it helps more creative entrepreneurs find the show.Share this episode with the business owner who's spending three hours editing Reels instead of spending five minutes talking to their audience.And if you start showing up on Stories after listening... tag me and Alyssa! We want to cheer you on.Now quit overthinking it.Go make the Story.You've got five minutes. 💛Instagram Stories for business, Instagram Stories strategy, Instagram marketing tips, Instagram sales, Instagram DM strategy, DM sales, social media marketing, Instagram lead generation, service business marketing, female entrepreneur podcast, online business marketing, Instagram content strategy, sell on Instagram, small business marketing, content marketing, Instagram engagement, sales without sales calls, business growth podcast, entrepreneurship podcast, online coaching business, creative entrepreneur, Instagram tips for entrepreneurs.Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators. You’ll get: ✔ monthly business systems ✔ coworking + Q&A calls ✔ a private community of creators building real businesses ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE
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    51 mins
  • The Four Things That Actually Grew My Business (June Business Lessons) | Ep 128

    The Four Things That Actually Grew My Business (June Business Lessons) | Ep 128
    Jul 2 2026
    👉 Join the Travel Creator Business Plan Community and get the systems, support, and strategy to grow your creator business. Sign up here! ✈️Ever catch yourself trying to reinvent your travel creator business when what’s actually working is staring you right in the face?This month I sat down with my my podcast producer Marie from Your Girl Media to unpack our biggest business lessons from June, and honestly, the theme was pretty clear: boring works. Not sexy. Not groundbreaking. Just effective.We talked about the habits, systems, and mindset shifts that are actually moving the needle in our businesses right now—from lead tracking and hiring support to selling through stories and treating your business like a real storefront.If you've been feeling pulled toward shiny new ideas instead of doubling down on what's already working, this episode is your reminder to keep it simple.In this episode, we cover:• Why “boring is profitable” and the simple business activities that create the biggest results• The mistake entrepreneurs make when they keep adding more offers, systems, and complexity• How hiring a virtual assistant changed the game (and why most people don't know how to use one effectively at first)• What happened when Marie finally started using her lead tracker consistently• Why successful businesses iterate instead of constantly reinventing themselves• The mindset shift of treating your online business like a brick-and-mortar store• How to handle pricing, discounts, and boundaries with more confidence• The power of Instagram Stories for lead generation and relationship building• Why showing up online isn't actually about you• Laura's surprisingly simple list of business activities that drive growth• The private newsletter trainings generating high-converting sales conversations• How warm leads convert differently than cold audiences• The difference between growing a business and actually scaling one• Capacity, pricing, and the hidden challenges that come with increased demand• Why entrepreneurs need to brag about their accomplishments more oftenKey Takeaways:✨ Boring builds businesses. The activities you want to skip are often the ones producing the best results.✨ Stop fixing what's not broken. If something is working, your job is usually to improve it—not replace it.✨ Showing up consistently matters more than showing up perfectly.✨ Your business doesn't need 100 strategies. It needs a handful of proven actions repeated consistently.✨ Scaling isn't just making more money—it's increasing revenue while decreasing the amount of time required to earn it.Resources & Mentions:• Michelle ( Our Business Coach)• The DM Sales Gal Podcast with Alyssa• Check out our VA we are obsessed with, Glen ( tell him you came from my podcast!)Connect with Marie:Want more business lessons? Check out Marie's podcast: Your Girl Want more business lessons from us? You'll love this episode Follow her on Instagram: @yourgirlmediaSign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators. You’ll get: ✔ monthly business systems ✔ coworking + Q&A calls ✔ a private community of creators building real businesses ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE
    Show More Show Less
    48 mins
  • 127: Legal Mistakes Content Creators Are Making (Protect Yourself Before It's Too Late!)

    127: Legal Mistakes Content Creators Are Making (Protect Yourself Before It's Too Late!)
    Jun 25 2026
    What if one missing hashtag, one affiliate link, or one overlooked clause in a contract could cost you thousands of dollars?Yeah. I know.This episode absolutely broke my brain in the best possible way.Today I'm sitting down with Alexis Campisi, attorney and founder of Life & Lemons Legal, who specializes in helping content creators, influencers, and online business owners stay legally protected while building their businesses online.And let me tell you—if you've ever thought, "I'll deal with the legal stuff later," this episode is your sign.From FTC disclosures and affiliate marketing rules to privacy policies, trademarks, LLCs, contracts, and the surprisingly scary things hiding in brand agreements, Alexis is sharing the legal foundations every creator needs to know before something goes wrong.Don't panic. This episode isn't here to scare you out of entrepreneurship.It's here to help you protect the business you're working so hard to build.In This Episode, We Cover:Why "I didn't know" is never a legal defenseThe FTC disclosure rules creators often get wrongWhat affiliate marketers and course creators need to knowWhy every website needs an up-to-date privacy policyThe hidden risks of collecting customer data onlineWhat terms of use and terms of purchase actually doContract red flags every creator should watch forThe truth about usage rights and "in perpetuity" clausesWhy DMs can sometimes become legally binding contractsHow to protect your personal assets with an LLCTrademark mistakes that can force an expensive rebrandWhat content creators should review annually to stay compliantThe legal foundations every online business should haveKey Takeaways✨ Being gifted a product is still a form of compensation—and disclosure is required.✨ Privacy policies are living documents that should be updated as your business evolves.✨ Many creator contracts heavily favor the brand, which is why reading every clause matters.✨ An LLC helps create separation between your personal and business assets.✨ Trademark issues can become incredibly expensive if you discover them too late.✨ Legal compliance isn't about being perfect from day one—it's about building a stronger foundation as your business grows.Resources MentionedFTC Disclosure GuidelinesPrivacy PoliciesTerms of UseTerms of PurchaseLLC FormationTrademark RegistrationCreator ContractsAffiliate Marketing ComplianceConnect with Alexis:Website: lifeandlemonslegal.comInstagram:@lifeandlemonslegal@abcampisiIf you have questions about creator contracts, trademarks, privacy policies, or building a legally sound online business, Alexis is an incredible resource and someone I highly recommend following.Loved This Episode?Make sure you're following the podcast on Apple Podcasts and Spotify so you never miss an episode.And if this conversation made you immediately want to go update your privacy policy (same), send it to a creator friend who needs to hear it.Because protecting your business today is a whole lot easier than fixing a legal mess tomorrow.Happy creating.Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators. You’ll get: ✔ monthly business systems ✔ coworking + Q&A calls ✔ a private community of creators building real businesses ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE
    Show More Show Less
    55 mins
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