Sam Pizzo, owner of Avree Custom Pools, shares his journey from designer to leading one of the nation's fastest-growing pool companies. He discusses how the Houston market has evolved, from rising project values to navigating challenging soil conditions and new regulations, while also highlighting the importance of structural engineering and thoughtful planning. Sam dives into the company's shift from referral-based growth to a more balanced marketing strategy that includes social media and digital advertising, and emphasizes the role of customer feedback in continuous improvement. He also shares insights on scaling a business, investing in education like GENESIS®, and expanding into full outdoor living projects, all while maintaining strong processes and a customer-first mindset.

Brian sits down with Colton Gustin, Vice President of AquaTek Pools, to explore how a commitment to education, design, and technical excellence has fueled the company's growth and innovation. Colton shares his journey from working in his family's business to leading a team of over 60 employees, highlighting how GENESIS® education shaped his approach to custom design, hydraulics, and engineering standards.

Brian talks with Lance DiBona, president of Roman Builders, about the importance of proper waterproofing and concrete repair in pool construction. Lance shares practical insights on preventing leaks, using modern materials like chemical grout, and avoiding common industry mistakes such as poor shotcrete application and overuse of hydraulic cement. The conversation highlights how better processes, testing, and education can improve build quality and prevent costly failures.