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The Greater Game

The Greater Game

By: Dan Sullivan and John Bowen
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What if you’ve already won in business but are playing the wrong game? Dan Sullivan, co-founder of Strategic Coach®, and John Bowen, founder of CEG Insights, explore how the most successful entrepreneurs move beyond incremental growth to achieve exponential results. Introducing the 10 Greater Measurements Framework™, they reveal how to shift from “operator” to “architect” through better decisions and the latest technology. Built on decades of coaching and research with thousands of entrepreneurs, each episode delivers practical frameworks to expand your freedom, impact, and growth.Copyright 2026 The Greater Game Economics Leadership Management Management & Leadership
Episodes
  • The Greater Game: Chapter 3 – Greater Motivation
    May 27 2026

    You already know what you’re doing as an entrepreneur, but with The Greater Game, you’re ready to go 100x. In this episode, Dan Sullivan and John Bowen dive into “greater motivation,” the third of the 10 Multipliers, and show you how to turn your unique skills into a self‑generating engine that multiplies your impact in life.

    Show Notes:

    You have motivation when you’re more excited about what you’re heading toward than what you’re leaving behind.

    A central Strategic Coach® concept is Unique Ability®—a set of activities you’re naturally fascinated and motivated by for your whole life.

    Being an entrepreneur means you’ve made a bet that you can take on the marketplace head on without anyone else guaranteeing your security.

    The number one thing people buy is other people’s motivation, because we’re inspired by it more than any product or service.

    Experiencing multiplication in your results might be the greatest long-term motivation humans can have.

    You always want your future to be bigger than your past, regardless of your age or stage.

    Being excited about a bigger future naturally attracts stronger collaborative partners and better team members.

    Entrepreneurs aren’t just about making more money; they’re actually driven by creating a greater impact and getting an emotional paycheck.

    You can be intentional about designing your business so you’ll want to keep playing and contributing for the rest of your life.

    Resources:

    The Greater Game by Dan Sullivan and John Bowen

    The Greater Game Dashboard

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    21 mins
  • The Greater Game: Chapter 2 – Greater Security
    May 13 2026

    Greater security is the foundation that makes 100x possible. In this episode, Dan Sullivan and John Bowen unpack the second Greater Game multiplier and show how cash confidence, succession planning, and a virtual family office approach protect your wins so you can keep playing and winning the entrepreneurial game indefinitely.

    Show Notes:

    When you enter the 100x game, it’s almost like you become a new entrepreneur with a new set of rules.

    In today’s high-regulation world, any area you haven’t properly protected is where governments and predators go after your unprotected money.

    Tough economic cycles aren’t just survivable for prepared entrepreneurs; they’re often when you can make your greatest strategic gains.

    The true scorecard for entrepreneurism is not just revenues, but your net worth and the valuation of your company.

    Most successful entrepreneurs need a succession plan, but only a small minority have actually created one.

    Entrepreneurs tend to see themselves striving at their current level instead of designing protections for their much bigger future self.

    Over the next two years, most successful entrepreneurs plan to switch advisors because they’ve outgrown them and want greater confidence.

    Tens of thousands of entrepreneurs are deeply invested in Strategic Coach® thinking tools to protect and multiply the value they’ve created.

    Many entrepreneurs assume there’s a “proper” time to retire, but once you stop being useful, you stop being happy.

    Resources:

    The Greater Game by Dan Sullivan and John Bowen

    The Greater Game Dashboard

    First 100 Days

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    18 mins
  • The Greater Game: Chapter 1 – Greater Ambition
    May 12 2026

    Are you ready to go 100x? The Greater Game is coming, opening up a whole new world of exponential growth for entrepreneurs. In this episode, Dan Sullivan and John Bowen explore ambition, the first of the 10 Greater Game multipliers, and share two transformational stories that show how expanding your capabilities can make 100x growth simpler, quicker, and more enjoyable.

    Show Notes:

    People aren’t born with a fixed amount of ambition.

    Your ambition jumps when you get in touch with the capabilities you already have.

    All new capabilities you build are created because your ambition asked for more.

    Every time you develop a new capability, your ambition expands to match it.

    Going 10x can feel daunting until you realize you’ve already done it before.

    About 80% of what worked in your last big jump is still valid; the other 20% is transformed by new technology.

    Going 100x means abandoning incremental improvements and creating a totally different game.

    Breakthroughs in AI and regenerative medicine mean there may be no cap on how long you can keep growing as an entrepreneur.

    Your growth depends on continually making your biggest results shorter, easier, and more enjoyable for you and your team.

    Resources:

    The Greater Game by Dan Sullivan and John Bowen

    The Greater Game Dashboard

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    19 mins
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