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S2.E3. MAHA Strategy Part 3.1: Increasing Public Awareness and Knowledge

S2.E3. MAHA Strategy Part 3.1: Increasing Public Awareness and Knowledge

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HHS calls the third pillar of the MAHA strategy "Increasing Public Awareness and Knowledge"—a plan to empower parents and restore trust in public health. Jamie and Melissa Anne read the fine print and find the bootstraps myth woven throughout: sixteen-plus awareness campaigns built almost entirely on individual behavior change, with the upstream social determinants of health conspicuously missing.

We cover the well-documented way awareness campaigns can widen health disparities rather than close them; the "Make American Schools Healthy Again" push landing on an unequal delivery system of overstretched school nurses and gutted PE programs; a dietary campaign promising healthy eating "regardless of budget or location" in a world of SNAP cuts and time-poverty; and the fight over community water fluoridation, from its 1901 origins to the state-level bans spreading in 2026. Plus: the still-empty Surgeon General's office and what to know about nominee Nicole Saphier.

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