Lecka just turned six. May 21st, 2020 was when it all officially started — a company registered in Ho Chi Minh City, some energy bars made in a kitchen, and a small trail running community in Vietnam. Markus almost forgot the anniversary. His team reminded him.

In this episode, he skips the big reflective speech and gets into what he's actually been building: Lecka Coach, a free race nutrition planner at plan.getlecka.com. You enter your race details — distance, finish time, expected weather, body weight, caffeine preferences, fueling style — and get a personalized plan telling you exactly which gels and bars to take and when. There's a quick version that takes 30 seconds, and a pro version that pulls live race day weather and goes deep on fueling strategy.

There's also a gut training section — a week-by-week program to get your gut ready to absorb race-day carb loads — and a science tab that shows exactly how the recommendations are calculated. No black box.

Markus also talks about what's happening at Lecka right now: new Ultra Gel packaging in production and the first official order heading to China.

If you've ever wondered how much to eat during a race, this one's for you. Follow Lecka Bites for a new episode every week.

It's been a while. Markus is back with a proper catch-up on everything that's happened in the Lecka world over the last few months.

The Ultra Gel launched in Vietnam and sold out in two weeks — the fastest response to any product we've released. It's now rolling out across the US, Germany, Denmark, Australia, and more. A second Ultra Gel flavor is coming in June: fruit and nut, less sweet, more creamy, built for longer efforts.

Speaking of Australia — that happened fast. One Instagram message from Brody at Wild Earth, one Monday call, and the order was in on Tuesday. Now live on wildearth.com.au.

On the expansion side: China and South Korea import documentation is grinding forward. India is in progress, fingers crossed.

And Markus has been building something new: a free AI nutrition planner for endurance athletes, live at plan.getlecka.com. You put in your race and training details, it spits out a carbs, sodium, and fluid plan based on 27 research inputs. No paywall, no gimmick.

Oh, and Lecka turns six on May 22nd.

If you've been following along, this one's a good catch-up. If you're new — welcome to the scrappy side of endurance nutrition.

Follow Lecka Bites wherever you listen so you don't miss the six-year retrospective coming next week.

After a month-long deep dive into the heart of Vietnam’s sports nutrition scene, Markus returns to the US with major updates on Lecka’s product evolution.

This episode breaks down the technical overhaul of the Gel 2.0 line, featuring a transition to tapioca syrup for a cleaner taste, an increased carbohydrate count, and a perfected 1:0.8 glucose-fructose ratio designed for elite endurance performance.

Markus also celebrates the official launch of the Lecka Ultra Gel in Vietnam—a 65g carbohydrate powerhouse in a multi-use spout pouch that is already disrupting the market.

Beyond product specs, we explore Lecka’s aggressive expansion across Asia and the US.

Learn how the brand is becoming the first "real food" nutrition option for the 10,000+ ultra-athletes in China and expanding its footprint into South Korea.

Markus also shares updates on US retail growth, including new partnerships with the prestigious San Francisco Running Company and Fleet Feet Menlo Park. Whether you are an ultra-runner looking for better gut health or an entrepreneur interested in "Farm to Fuel" logistics, this episode is packed with insights.

Learn more:

www.getlecka.com, www.getlecka.vn

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www.instagram.com/leckanutrition