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Earth Your While

Earth Your While

By: Jack and Ellie Good
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Join Jack and Ellie from Reuseabox as they chat with industry experts, sustainable business leaders and change-makers as they try to uncover the simplest ways to make your business better for people and the planet.

© 2026 Earth Your While
Economics Leadership Management & Leadership Social Sciences
Episodes
  • Episode 61 - Tackling Loneliness at Work and Beyond with Hannah Beatrice from Marmalade Trust
    Apr 29 2026

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    What if loneliness isn’t a personal failing, but a human signal we’ve all been taught to ignore?

    In this episode, Jack and Ellie chat with Hannah Beatrice from Marmalade Trust, the award‑winning UK charity behind Loneliness Awareness Week. They explore what loneliness really is (and isn’t), why it’s not just “an old people at Christmas” issue, and how workplaces and communities can design for genuine connection.

    Hannah shares the story of Marmalade Trust’s beginnings with one Christmas lunch in Bristol, how that’s grown into a global campaign reaching millions, and why understanding loneliness as a natural emotion, like hunger or thirst, is the first step to tackling it.

    Topics covered include:

    • What loneliness really is (and why it’s not the same as being alone)
    • The stigma and shame that stop adults talking about feeling lonely
    • Key life moments that trigger loneliness
    • Why 16–24 year olds are now the loneliest age group in the UK
    • How hybrid/remote work can impact connection and what helps
    • Practical ways employers and communities can reduce loneliness

    Music by Stock_Studio from Pixabay.

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    41 mins
  • Episode 60 - How the Silent Majority Becomes a Climate Superpower with Karen Jaques from the Climate Majority Project
    Apr 22 2026

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    What if real climate power isn't with politicians or protest groups, but with the millions of quietly worried people who don't know where to start?

    In this episode, Jack and Ellie chat with Karen Jaques from the Climate Majority Project, an initiative on a mission to mobilise the silent majority into meaningful, local, collective climate action.

    Karen shares how years working with business leaders, and watching climate risk creep into every supply chain, pushed her to focus on resilience, community and "don't try this on your own" climate action.

    From neighbourhoods bulk retrofitting homes and building their own wind turbines, to teachers talking honestly with kids, to businesses asking to be more regulated, this episode explores a radically practical, deeply human approach to climate action.

    Topics covered include:

    • The “silent majority” who care but feel stuck
    • How to depolarise climate action and welcome everyone
    • The Safer campaign and people-led local projects
    • Real UK stories: retrofit streets, community wind turbines
    • Why facts alone fail and what to do with climate anxiety
    • How local action builds pressure for national change

    Music by Stock_Studio from Pixabay.

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    49 mins
  • Episode 59 - Can Purpose-Led Drinks Really Compete? With Will Englander from The Root Co
    Apr 15 2026

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    What does it take to build a genuinely sustainable drinks brand in a world still driven by price, convenience and big FMCG players? And can purpose, transparency and good sourcing really survive contact with supermarket shelves?

    In this episode, Jack and Ellie chat with Will Englander, founder of The Root Co, a ginger-focused drinks brand on a mission to do right by people and planet.

    Will shares how a near-death experience and a growing frustration with overly sweet, over-processed ginger drinks led him to create a simple, fiery ginger beer with just five ingredients.

    From single-farm sourcing in Tanzania and cycling ginger beer around London, to negotiating with supermarket buyers and grappling with consumer behaviour, in this episode, Will offers a refreshingly honest look at what it really means to grow a purpose-led brand in an unforgiving market.

    Topics covered include:

    • Leaving consulting to build a ginger beer–ginger shot hybrid
    • How a near-fatal accident reshaped Will’s life and risk-taking
    • Building a single-farm ginger supply chain in Tanzania and Kenya
    • Why The Root Co uses only 5 ingredients and no chemicals
    • Competing with big FMCG while staying fair to farmers
    • What shoppers and retailers really care about on sustainability

    Music by Stock_Studio from Pixabay.

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    1 hr and 4 mins
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