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Amplify Your Authority

Amplify Your Authority

By: Marisa M Shadrick
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Welcome to "Amplify Your Authority."
Where innovative marketing meets heart-centered entrepreneurship

Solo business owners will find a blend of powerful marketing strategies and AI-driven insights to help them strategically integrate AI into their business.

Join me, Marisa Shadrick, an award-winning international speaker, a Ray Edwards Certified Copywriter, and a personal branding expert, as we navigate the ever-changing online marketing world.

Smart, Sustainable Marketing – Grow your business without the pressure of chasing social algorithms, vanity numbers, or fleeting trends.


AI Without the Overwhelm – Learn how to integrate ethical AI tools to streamline content creation, leverage AI reasoning, and free up time for what truly matters.


Actionable & Strategic – Discover practical insights that help you amplify your authority and build a thriving, future-ready business.


Subscribe to Amplify Your Authority on your favorite podcast platform or watch it on YouTube!


🎉 Go to https://marisashadrick.com/listen to subscribe.


© 2026 Amplify Your Authority
Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • Become a LinkedIn Relationship Builder
    Jun 18 2026
    How to Become a LinkedIn Relationship Builder


    Most coaches and consultants are posting more than ever, and still not booking enough discovery calls.

    The problem usually isn't the platform. It's not the algorithm either. The content is being asked to do a job it was never designed to do on its own.

    This episode is a repurposed LinkedIn Live training that gets to the heart of what's changed in marketing.

    It's for coaches, consultants, service providers, and solopreneurs who are tired of working hard online without seeing results that match the effort.

    By the time you finish listening, you'll understand the real difference between content and relationships, and why one creates visibility while the other creates opportunity.

    What You'll Discover in This Episode

    • Why posting more often might actually be working against you right now
    • The three marketing myths keeping coaches stuck in a content loop they can't escape
    • What the AI content explosion means for authentic human connection — and your competitive edge
    • The surprising difference between a posting rhythm and a conversation rhythm
    • How making people feel seen, heard, and valued creates stronger business opportunities than likes ever will
    • Why every post needs an assignment, not just a topic
    • What still works in marketing even as platforms and algorithms keep changing


    Join Me LIVE

    Want to learn alongside Marisa live? Join her at the next LinkedIn Live training — including a bonus bundle of nine marketing resources when you register.

    👉 Save your spot: https://learn.marisashadrick.com/events

    Follow Marisa on LinkedIn:

    LinkedIn: https://www.linkedin.com/in/marisashadrick/

    Join me for my monthly LinkedIn Live, where I share simple marketing strategies and AI implementation for business growth.

    You can view upcoming events on my LinkedIn profile, but if you'd like email reminders and my bonus thank-you gift, be sure to register at https://learn.marisashadrick.com/events.

    Marketing never stops, no matter what you sell.

    But it doesn't have to feel overwhelming.

    Inside the AI Lab, you'll finally have a simple, AI-powered way to market your business with confidence, without the tech overwhelm.

    Enjoy live coaching, demos, critiques, Q&A, and ongoing support, all at an affordable monthly membership price. Visit https://marisashadrick.com/community

    Listen to the "Amplify Your Authority" Podcast! Click Here!

    Rate & Review: If you enjoyed this episode, please take a moment to leave a 5-star rating and review on Apple Podcasts.

    Tip: Answer these questions inside of ChatGPT (free or paid) and have AI craft your review!

    • How did you discover this podcast?
    • What's your biggest takeaway from this episode?
    • How has this podcast helped your current journey?

    Thanks so much for taking a few minutes to craft a review!

    Show More Show Less
    34 mins
  • Why I'm Not Getting Clients and How Limiting Beliefs Are Holding You Back
    Apr 3 2026
    Why I'm not getting clients is a question most coaches, consultants, and service providers ask at some point, after they've invested in courses and tried every strategy they could find.


    The cycle feels frustrating because the effort is real, but the results aren't coming.

    In this episode, Marisa Shadrick gets honest about what's really happening beneath the surface. The problem usually isn't your marketing strategy. It's a limiting belief quietly shaping how you show up across every area of your business, from the clarity of your message to whether you ever hit record or send the sales email.

    This episode is for coaches and service providers who are working hard but still not seeing consistent results. If that's you, Marisa walks you through exactly where the breakdown happens and why the fix has to start from the inside out.

    What You'll Discover in This Episode

    • Why investing in more courses and chasing the latest marketing tactic may be prolonging the real problem
    • How a limiting belief can quietly water down your message without you even knowing it
    • What "identity friction" is and why it keeps you vague when you need to be clear
    • The neurological reason your brain treats visibility like a physical threat
    • Why trust is built through interaction, not just consistent content posting
    • What's really happening when you avoid sales conversations, underprice, or forget to follow up
    • How to use AI as a mirror to spot where fear may be showing up in your own content

    You don't need a new strategy. You need clarity on what's actually getting in the way. Once you see it, freedom is possible, and it only gets better from here.


    Join me for my monthly LinkedIn Live, where I share simple marketing strategies and AI implementation for business growth.

    You can view upcoming events on my LinkedIn profile, but if you'd like email reminders and my bonus thank-you gift, be sure to register at https://learn.marisashadrick.com/events.

    Marketing never stops, no matter what you sell.

    But it doesn't have to feel overwhelming.

    Inside the AI Lab, you'll finally have a simple, AI-powered way to market your business with confidence, without the tech overwhelm.

    Enjoy live coaching, demos, critiques, Q&A, and ongoing support, all at an affordable monthly membership price. Visit https://marisashadrick.com/community

    Listen to the "Amplify Your Authority" Podcast! Click Here!

    Rate & Review: If you enjoyed this episode, please take a moment to leave a 5-star rating and review on Apple Podcasts.

    Tip: Answer these questions inside of ChatGPT (free or paid) and have AI craft your review!

    • How did you discover this podcast?
    • What's your biggest takeaway from this episode?
    • How has this podcast helped your current journey?

    Thanks so much for taking a few minutes to craft a review!

    Show More Show Less
    30 mins
  • AI for Business Owners: Is Claude CoWork Better Than ChatGPT?
    Mar 27 2026

    If you're a solo business owner who's been using ChatGPT, you've probably wondered whether Claude is worth looking into.

    This episode gives you a clear, practical breakdown so you can make an informed decision without guessing.

    Marisa shares her own experience adding Claude Cowork to her tech stack and explains what's actually different about the Cowork feature.

    This episode is for solo business owners who regularly create content. If you're writing newsletters, producing podcasts, building courses, or managing social media on your own, this comparison will help you decide which tool fits your work.


    What You'll Discover in This Episode

    • Why Claude CoWork and ChatGPT are built for different things, and how to use that to your advantage
    • What the Claude Cowork feature actually does and why it's different from a regular AI chat
    • How a simple folder system can eliminate the back-and-forth of uploading files every session
    • How Claude's skills can act like a team of specialists on demand
    • How to move your ChatGPT memory directly into Claude without starting over

    The right AI tool is the one that matches how you work. Once you understand what each tool was built to do, using AI gets a lot simpler.


    Join me for my monthly LinkedIn Live, where I share simple marketing strategies and AI implementation for business growth.

    You can view upcoming events on my LinkedIn profile, but if you'd like email reminders and my bonus thank-you gift, be sure to register at https://learn.marisashadrick.com/events.

    Marketing never stops, no matter what you sell.

    But it doesn't have to feel overwhelming.

    Inside the AI Lab, you'll finally have a simple, AI-powered way to market your business with confidence, without the tech overwhelm.

    Enjoy live coaching, demos, critiques, Q&A, and ongoing support, all at an affordable monthly membership price. Visit https://marisashadrick.com/community

    Listen to the "Amplify Your Authority" Podcast! Click Here!

    Rate & Review: If you enjoyed this episode, please take a moment to leave a 5-star rating and review on Apple Podcasts.

    Tip: Answer these questions inside of ChatGPT (free or paid) and have AI craft your review!

    • How did you discover this podcast?
    • What's your biggest takeaway from this episode?
    • How has this podcast helped your current journey?

    Thanks so much for taking a few minutes to craft a review!

    Show More Show Less
    26 mins
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