Russ & Freddie sit down with Sir Martin Sorrell, former CEO of WPP, founder and Executive Chairman of S4 Capital and quite literally the most significant figure in advertising and marketing, in the world, of the past 50 years.

We discuss:

• The AI revolution

• The 'vandalism' of legacy brands

• The global power shift

• The future of media

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Amsterdam becomes the first capital city to ban meat and fossil fuel advertising, PETA wants men to go vegan and Microsoft & Droga5 use 25 sets of twins in a practical-effects-heavy Windows campaign.

We watch:

• Austex
• PETA
• Windows

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We talk about Vodafone's aggressive new strategy to name & shame the competition, Canva’s bizarre giant squirrel cult in New York and a creepy Irish data privacy ad that proves once again why fear is the most effective way to change behavior.

We watch:

• Vodafone
• Data Protection Commission Ireland
• Canva

See omnystudio.com/listener for privacy information.

We look at the latest from VW, British Airways, Tesco’s fruit monster and debate the Nike controversy at the Boston marathon.

We watch:

• VW
• British Airways
• Tesco
• Vintage Vauxhall

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Gorgeous new stop motion spots from Telstra, Vodafone’s 'Nothing’s out here' campaign backlash, Kalshi pivots from chaotic 'trade anything' energy to a legitimacy campaign & Coca-Cola revisits their iconic 'I’d Like to Buy the World a Coke'.

We watch:

• 'I'd like to buy the world a Coke' from Coca Cola
• Telstra x Bear Meets Eagle
• Vodafone

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Sabrina Carpenter & Johnnie Walker, Australian Govt. launches campaign urging drivers to minimise fuel use, KitKat turns a real chocolate heist into PR gold, Anthropic & the constant 'danger' messaging is starting to lose credibility.

We watch:

• 'Sabrina Carpenter x Johnnie Walker'
• 'Every Little Bit Counts' Australian Government Canberra

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Australia Post launches it's biggest brand campaign ever, Lump Lottery uses a ute giveaway to turn testicular cancer awareness into action, British Airways distills travel into a single image & Citroën rejects car category conventions to romanticise the test drive.

We watch:

• 'Delivering to 2,655 postcodes, connecting Australians from coast to country' from Australia Post
• 'Lump Lottery', Testicular Cancer NZ
• 'An Original British Briefing' from British Airways
• 'Its Love at First Test Drive' from Citroën

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Penguin Random House has refreshed its identity with a flexible cast of illustrated Penguins, Macca's CEO goes viral, Burger King dominated the Oscars with a last ditch, self-deprecating campaign & Coinbase’s cinematic Oscars spot.

We watch:

• Macca's CEO video
• 'There’s a New King and It’s You' from Burger King
• 'Your Way Out' from Coinbase

We look at:

• Penguin Random House 'Playful Penguins'

See omnystudio.com/listener for privacy information.