2. The Anxiety Factor
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Summary
In this episode we’re digging into what Thomas calls ‘The Anxiety Factor’—how customer anxiety affects communication, trust, and ultimately whether a sale happens at all.
Also, joining us today is Dr. Brandon Morris, owner of North Myrtle Beach Chiropractic in South Carolina, who’ll give us his perspective on working with anxious patients and building trust in a completely different customer setting.
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