Martin Port: How to build a business worth buying
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Martin Port: How to build a business worth buying
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Martin Port has built three businesses so far, and had a nine-figure exit for his second business. A serial founder and entrepreneur, it's also probably no surprise to learn that he's Josh's dad, and the first guest on After the Handshake. This episode covers Martin's journey in business so far. From starting Masternaut with almost nothing, making five acquisitions across two businesses, and navigating the 2008 financial crash and COVID without losing the business or the culture. Martin is direct about what breaks first when you scale, why he'd rather stop a business than operate without trust, and how he structures deals to protect himself after the handshake. He also covers what founders get wrong when approaching private equity, and why agreeing everything upfront in the term sheet is not optional. If you're building toward a transaction, raising capital, or trying to hold a culture together under pressure, Martin covers all of it with operational detail and no filler. Martin's current business, Build Concierge, is already at nearly $2M ARR and targeting $12-14M next year.