LinkedIn Isn’t a Selling Platform: The Human DM System That Converts | Ep. 64 w/ Troy Hipolito
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LinkedIn is loud. AI made it louder.
So how do you cut through without becoming another copy-paste bot?
In this episode, Troy Hipolito (aka “The Not-So-Boring LinkedIn Guy”) breaks down how he built real momentum on LinkedIn — and how he used that momentum to launch a profitable SaaS without spending a dime on ads.
Troy is the founder of The Troy Agency and creator of Skoop (a personality-driven AI content + DM system designed to help people write like themselves, sell like humans, and follow up consistently).
What you’ll learn:
- Why LinkedIn is a networking platform — and how selling too early kills trust
- The “slow dating” approach to business (support → alignment → referrals)
- Troy’s video DM “sandwich formula” to increase booked, vetted meetings
- How to personalize fast (because people scan, not read novels)
- The right way to use AI: draft + structure…while humans keep the trust
Connect with Troy:
LinkedIn: https://www.linkedin.com/in/troyhipolito/
The Troy Agency: https://thetroyagency.com/
Skoop: https://www.skoopapp.com/
Host: Adam W. Barney — Transition Leadership Coach
Transition Leadership Foundation Call: https://calendly.com/adamwbarney/foundation-call-20min